Fast Company: Mastering The Uncomfortable Art Of Personal Branding
March 9, 2012
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Content Marketing & Brandtelling Articles,News & Events
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From the March 2012 issue of Fast Company: Arthur Germain, from Communication Strategy Group, refers to to storytelling to build a brand as brandtelling. As he explains on his site, “Brandtelling is built on the foundation of connecting people through a story that is relevant, real and repeatable.” While this approach is often used to [...]
Read moreCommunication Strategy Group Receives 2011 Best of Business Award
December 20, 2011
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News & Events
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PHOENIX, December, 20th 2011, Communication Strategy Group has been selected for the 2011 Best of Business Award by the SBCA Community. Being in business sets people apart from most ordinary people and the SBCA Community is dedicated to helping others understand that running a business is an obtainable goal and that everyone should try their [...]
Read moreCommunication Strategy Group Shows Growing Businesses How to Tell Their Brand Story
May 26, 2011
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News & Events
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B2B Brand Marketing Agency Debuts Affordable Brandtelling® Workshops EAST NORTHPORT, NY, MAY 26, 2011 – Marketers in B2B companies – whether they’re large or small – all have one thing in common: They know what tools they need in their marketing toolbox to succeed. The difference is more well-established companies have larger budgets that can [...]
Read moreCommunication Strategy Group Exhibits at HIA-LI Trade Show (from Patch)
May 25, 2011
Arthur
News & Events
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The Hauppauge Industrial Association will hold the 23rd annual Long Island Business Trade Show and Conference this Thursday at Suffolk Community College in Brentwood from 9 a.m. to 4 p.m. The event will feature more than 375 exhibitors with more than 3,000 businessmen pre-registered to attend. Several businesses on the trade show floor will be [...]
Read moreCommunication Strategy Group to Sponsor and Exhibit at HIA-LI 23rd Annual Trade Show and Conference; Principal and Chief Brandteller to Moderate Meet the Media Roundtable During Event
May 10, 2011
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News & Events
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Long Island-based Brand Marketing Agency to Debut New Brandtelling® Workshops Designed for Growing Businesses; Will Exhibit in Booth 351-353 in the Technology Pavilion HAUPPAUGE, NEW YORK, MAY 10, 2011 – How well does your company tell its brand story? How strong are the results of your marketing? If you’re left with more questions than answers, [...]
Read moreLearn how to create your personal brand story
April 22, 2011
Arthur
News & Events
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Title: Learn how to create your personal brand storyLocation: Sheraton HauppaugeLink out: Click hereDescription: Join Arthur Germain, Principal & Chief Brandteller for Communication Strategy Group, as he discusses “9 secrets to a killer personal brand story.” Germain has been invited to speak to the Long Island CleanTech QuickStart Group.Start Time: 03:00Date: 2011-04-21
Read moreHow to Get More Business from your Trade Show Experience
April 11, 2011
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News & Events
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Title: How to Get More Business from your Trade Show ExperienceLocation: Sandler Training, 225 Wireless Blvd., Suite 104, Hauppauge, NYLink out: Click hereDescription: Join Arthur Germain, Principal & Chief Brandteller for Communication Strategy Group, as he discusses “How to Tell Your Brand Story at Your Next Trade Show.” Germain has been invited to speak ahead [...]
Read moreHow to Get the Media to Listen to Your Brand Story
March 9, 2011
Arthur
News & Events
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Communication Strategy Group Reveals the Three Basic Principles to Connecting with Journalists Marketers who want to share their brand story with journalists have to know how to pitch the story to them. “We tell clients there are three ways to pitch reporters,” says Arthur Germain, Principal and Chief Brandteller for Communication Strategy Group, a brand [...]
Read moreHIA-LI Media Panel a Hit; Communication Strategy Group Principal & Chief Brandteller Moderates, Discusses Brand Story Strategies
March 4, 2011
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News & Events
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The Hauppage Reporter quoted Communication Strategy Group Principal & Chief Brandteller Arthur Germain following the successful HIA-LI Media Panel event held Feb. 8: Mr. Germain discussed the reasons why a business might be covered by the media and why the media would be interested in a particular story. He encouraged attendees to think about their [...]
Read moreArthur Germain to Moderate HIA-LI Expert Media Panel
February 2, 2011
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News & Events
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HIA-LI Expert Media Panel to Reveal How to Pitch Your Company to the Media and Get Covered Regional and Industry Media Personalities will Detail Ways Businesses Can Obtain News and Feature Article Coverage; Newsday Auditorium, Melville, NY; February 8, 2011 from 7:30 AM to 10:00 AM HAUPPAUGE, NY, February 2, 2011 – Ever wonder how [...]
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